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Pricing

A marketing site and a product front end, live in four weeks.

One fixed fee, agreed in writing before we start. It does not move for scope, for hours, or for anything I did not warn you about on the first call.

Get my plan and a quote

Eight short questions, about two minutes. A reply within one working day, or nothing at all.

What it costs

Fixed fee

in your written plan, for the whole delivery

Two payments

50%
to start
On the kickoff call
50%
on launch day
When it is live
Time to live
4 weeks
Your time
5 hours
Next start
next month

Before you call it expensive

Here is what my fee is standing next to.

These are the three ways a funded team gets a finished site and a finished product interface. The first two are the ones you are costing out right now.

  • Hire a designer

    What it costs

    €110,000a year, all in, plus a recruiter

    Time to live

    14 to 20 weeks

    Then the salary carries on, every month, whether or not there is design work that month.

  • Brief an agency

    What it costs

    €60,000at the bottom of the range

    Time to live

    10 to 16 weeks

    Then the change orders start, and you meet the person who sold it once.

  • This sprint

    What it costs

    Fixed feeagreed up front, in two payments

    Time to live

    4 weeks

    Then it ends. No lock-in, and you own the code.

  • 10 to 16 weeks sooner than a designer you have not finished hiring yet.

  • 6 to 12 weeks sooner than an agency, with no change orders on the way.

  • The only one of the three with an end date written into it.

The expensive option is not on this list. It is the quarter you spend deciding between them while a worse-looking competitor wins the demo.

What's included

Everything on this list is in the fee.

Not a starting point, not a phase one. This is the whole delivery, and the fee does not change because an item on it turned out to be harder than it looked.

Marketing site

3 lines
  • Up to 8 pages, designed and built. Home, product, pricing, about, and the pages you need.

  • Written in real code, not a page builder. Fast, and your team can edit it.

  • Works on every phone and every browser. Tested, not assumed.

Product interface

3 lines
  • Up to 15 screens, designed and built as working front end code.

  • Every state covered: loading, empty, error, success. These are the states that make a product feel finished.

  • Handed to your engineers as clean components they keep using after I leave.

The parts nobody includes

4 lines
  • A component library. Your team builds new screens in your style without me.

  • Copy structure for every page. You are not left staring at “lorem ipsum” with a deadline.

  • A live link from week 3. You watch it get built.

  • Two weeks of fixes after launch. Something breaks, I fix it. No invoice.

If it is on this list, it is in the price. If you want something that is not on this list, we talk about it before we start, not in week three.

The fee

One fixed fee

Scroll the whole list. The fee does not move.

Line items in the fee
10
Get my plan and a quote

The fee arrives in writing with your plan, before any call.

And what is not in it.

Said here rather than in week three. If you need one of these, tell me on the first call and we either cut something to fit or I quote it before we start.

  • A logo, a brand book or a naming exercise. I do not do those. I will work inside the brand you have.

  • Research phases and user interviews. Four weeks does not hold them. If you need that first, budget three months with an agency.

  • Back end engineering. I build the front end. Your engineers keep building the product behind it.

  • More than 8 pages or 15 screens. Over that we agree the number before we start, never in week three.

  • A retainer afterwards. Only if you want one. You own everything and you are free to walk.

Why it cannot move

Why fixed and not hourly.

Hourly

Weeks 1 to 4, the workOverrun, billed

Hourly: the two weeks past the agreed four are added to your invoice.

Who pays when it takes longer
Your invoice

Every extra hour is billed. A week that goes badly is a week you pay more for, and the person who decides how long it takes is the person being paid by the hour.

Fixed

Weeks 1 to 4, the workOverrun, billed

Fixed: the two weeks past the agreed four are not billed.

Who pays when it takes longer
My problem

Every extra hour comes out of my margin. If four weeks turns into six, the invoice is still the same and the difference is mine to carry.

What the fixed fee protects you from.

  • Change orders, because the scope is agreed in writing in week 1 and does not grow after it.
  • Padded hours, because there are no hours on the invoice to pad.
  • A handover fee, because there is nobody to hand it over to.
  • A surprise in week three, because the only thing that can move the date is your feedback, and that is written down below.

Hourly billing pays me to be slow. Every extra hour is more money for me and less product for you. That is a bad deal for you and I am not going to pretend otherwise.

Fixed price moves the risk to me. If it takes me six weeks instead of four, that is my problem, not your invoice.

If a fixed project fee is a real risk to your runway right now, this is not the right time. That is a real answer, not a negotiation.

The guarantee

If it is not live in 4 weeks, you stop paying.

Written out in full, because a guarantee you have to ask about is not one. Three clauses. This is all of them.

The guarantee

  1. The promise.

    Your site and your product screens go live within 4 weeks of our kickoff call.

    If they do not, and the delay is mine, I keep working until they are live and I do not invoice the second payment. You keep everything built up to that point, including the code.

  2. The one condition.

    This only works if feedback comes back within 2 working days at each of the three review points. Four weeks has no slack in it. If your feedback takes a week, the clock moves by a week. That is the only thing that can move the date.

  3. And if you hate the design.

    Week 2 is the design review. If you look at the design and it is wrong, you tell me and I redo it once. If the second version is still wrong, we stop and you pay only the first half. No hard feelings, and you keep the wireframes and the scope document.

Milan, who runs Midosu Studio

Given by

Milan

Founder, Midosu Studio

Most people never use a guarantee. It is still the reason they sign.

Who has already paid it

The sprint is new. The person running it is not.

9 years
designing and building software interfaces
5.0
average rating from the people who hired me
1
project at a time, which is why the date holds
  • Collaborating with Midosu Studio has been an absolute pleasure. Their expertise in web development and editing has truly elevated our website.

    Daniel L.

    Co-founder at LDU

  • I was really impressed with Milan and can only compliment him. He made really interesting designs, always showing good reasoning.

    Maxim M.

    Technical Director at Rebels

  • Milan always creates his wireframes with the structure of HTML and CSS in mind. Therefore it is easy for us developers.

    Ruth B.

    Business Analyst at Rabobank

The last six things

What people ask before they send the form.

Six questions about the money. If yours is not here, ask it in the form and I will answer it myself.

  • Is the fee the whole cost?

    Yes, for everything on the included list. There is no setup fee, no licence fee and no handover fee, and there is nothing you pay me after launch day unless you choose to keep me on the monthly retainer.

  • When do I pay, and what triggers each payment?

    Half on the kickoff call and half on launch day. Nothing in between. If the launch slips and the delay is mine, the second half is never invoiced and you keep everything built up to that point, including the code.

  • What if the scope turns out to be bigger than we thought?

    That is what week 1 is for. We agree the exact page list and the exact screen list before any design starts, and that list is what the price covers. If you want something outside it, I quote it before we begin, never in week three.

  • Why is this leaner than an agency quote?

    There is one person and no overhead. No account manager, no strategist, no handover between a designer and a developer. The same person scopes it, designs it and writes the code, so you are not paying for the translation between those three.

  • What do I actually own at the end?

    All of it. The code, the design files and the component library, in your repository and your account. There is no lock-in. You can hire someone, use your own team, or come back to me.

  • What if the fee is a stretch right now?

    If a fixed project fee is a real risk to your runway right now, this is not the right time. That is a real answer, not a negotiation.

  • Next start: next month

    One project at a time, and the next one starts next month.

    If the fit is obvious to you, the form below is the fastest way to find out whether it is obvious to me too. If it is not, you have the scope and the guarantee on this page, and the fee arrives in writing with your plan, so you never have to book a call to get them.

    Get my plan and a quote

    If it is not a fit I will say so and point you somewhere useful.

Start here

Tell me what you are building.

Eight short questions, one at a time. Most people are through it before their coffee gets cold.

  • About 2 minutes.
  • Nothing shared, nothing stored beyond my inbox.
  • A reply within one working day, or nothing at all.

Next start: next month. One project at a time.

Milan, who runs Midosu Studio

Milan. It is me asking, not a form.

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